I’ve been giving this a lot of thought. I have a beautiful new blog. I want to build a wonderful community of like-minded people and I want my blog to do well. I love blogging! I also love photography, getting out in nature, making time for some physical activity, meeting up with friends now and then, and making sure our home life runs smoothly. Hmmm … so how often should I blog and how often realistically could I blog?
Ideally, for a constant blog presence and to set myself up for success, I should publish a blog post at least five days per week but preferably seven days per week! Could I sustain that at this time? No – I don’t think so! Is it necessary to post every single day to have a successful blog? I personally don’t believe so. I believe that a consistent, predictable blogging routine, good content, engagement with readers and keeping the joy and passion in what you do, are they keys to success with blogging. In saying that – I do think you need to blog at least a few days each week to keep your blog relatively active and readers interested!
I know that at this stage, I couldn’t sustain writing 5-7+ posts every week when in addition to my blog, I am in the process of establishing a photography business. However, I’m determined to simplify things and plan in such a way that it is possible for me to have a presence here on the blog as much as possible and to also offer some predictability so that readers will know what to expect from me. My plan is to experiment a little initially with blogging frequency until I find the right balance for me and for my readers.
When I first started blogging I published certain types of posts on certain days of the week and I posted every day – sometimes more than once per day! I was on to a good thing – just too much of it. It wasn’t sustainable for me! Eventually life and photography studies made it impossible for me to sustain that pace so my ‘schedule’ went out the window and my blog posts became more sporadic. With that experience under my belt, for Write of the Middle, I can plan more realistically for a happy balance so that I can do all that I need to within each week without burning myself out!
I’m a seeker of balance of mind, body and spirit afterall, and as Stephen Covey said:
The key is not to prioritize what’s on your schedule, but to schedule your priorities.
I do plan to blog with some predictability on certain days but allow for an element of surprise on other days. You will see a pattern emerge and once I find the right balance I will spell it out more concretely here on the blog.
Do you have a blogging schedule or plan or do you blog ad hoc? What works best for you?
Ciao for now,
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